Tag Archives: teams

Consistency Wins…

One of the great things about chain restaurants like T.G.I. Friday’s, The Olive Garden, or Burger King – and it’s not their food – is consistency. You can walk into a T.G.I. Friday’s in New York City or Omaha, Neb., and you know what you are going to get. There is no deviation – the look is the same, the food is the same, and the prices are relatively the same. You never have to worry about getting sick or what the bathroom will look like. Again, I am not saying the food is fabulous or the places are immaculate – the point is, you know what you are going to get. And often, that in itself is comforting.

Think about your business for a minute. Do your corporate communications show consistency? Do you use the same logo on your letterhead, in an email newsletter, and in a print ad? Do your salespeople all communicate in the same manner? How about your customer service reps? Do they have a similar personality to one another? Do they provide similar results call after call?

Consistency and confidence in the areas mentioned above will keep your customers around for a long time to come. Just the way you are more comfortable with the golden arches than the local burger joint in a new city, your customers are comfortable with what’s familiar and consistent. They know what to expect and that is priceless.

It sounds easy, but consistency can be very challenging. But, if you can be consistent in the way you operate, you will keep your competitors at bay.

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Will Murally Change the Way We Collaborate?

My inspiration comes from everywhere, but my memory suffers from an annoying inability to contain it all. I leave Post-It notes with random words and phrases all over the place. Then I discovered the Sticky Notes program on my PC (who doesn’t love a to-do list?) and fell in love with the fact that there’s no real sticky involved, so small squares of paper with valuable information no longer go missing as easily as they used to. Then came Pinterest, which quickly went from cool to obsession. My pinboards are littered with recipes, crafts, clothing, and accessories, to the point where I had to create new pinboards just to keep track of the really good stuff.

But what about work stuff? I like to keep work and non-work separate, so what can I do with all the inspiration I find on the Internet and in real life?

Lucky for me – and maybe you – there’s a new tool called Murally, which one writer calls a “cross between Prezi and Pinterest.” The site lets you collaborate with others using virtual boards on which you can put items like pictures, notes, and videos.

With a layout similar to that of Prezi, users can drag and drop things like stickers, pictures, backgrounds, and more. Items are easily moved and edited, and boards can be shared with others. You can even turn your canvas into a presentation.

The “Google Docs for visual people” is currently available on the latest versions of Internet Explorer, Chrome, Safari, and Firefox, and it’s sure to change how creative people share ideas and inspiration.

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